Shenzhen packaging film: what are the differences between food packaging and consumer goods packaging
In order to improve the quality of products and promote their sales, good packaging design is indispensable. Different packaging materials have different packaging forms and styles. So today's packaging film manufacturers will come to know the differences between our common food packaging and consumer goods packaging
First of all, we compare from the material structure: the packaging object of food packaging is food, which has strict requirements on the hygiene and preservation of packaging. The packaging requirements of consumer goods are generally not very strict, because of the stability of the product nature, often choose the packaging is relatively simple, not as complex as food packaging.
In the aspect of appearance design, the design concept difference between the two is relatively large. Packaging film manufacturers said. The biggest difference between food packaging and consumer goods packaging is that food must fully express its appetite and perceptual association while expressing product attributes, which means that food packaging must be able to produce taste suggestion to create greater attraction and promote consumers to buy and consume. The basic principle of food packaging taste design is synaesthesia. The popular interpretation of synaesthesia is to state the unspeakable situation clearly in another comparable form. In psychology, the feeling caused by one feeling in other fields is called common sense. In other words, the purpose of food packaging is to enable consumers to see the good association and expectation of the taste and quality of the food in the package that a certain food packaging can produce.
Generally speaking, the packaging design of consumer goods is relatively simple. Most of the packaging contents are displayed in a transparent way. The color and pattern design are less eye-catching. After all, for consumer goods, the functional needs of packaging film consumers are often greater. Consumers with real needs, even if their packaging design effect is poor, also buy because of their needs; and consumers without demand, even if their packaging design is beautiful, it is difficult to arouse the desire of consumers to buy. http://www.dgbpk.com/
Dongguan Beite packaging materials Co., Ltd
Aluminum foil packaging bags, mask bags, self-supporting zipper bags, eight side sealing bags, red wine bags, dog food bags, beverage bags, bags in boxes, wrapped films, perforated fruit bags.