Strengthen the technical innovation of flexible packaging enterprises
The competitive advantages of enterprises come from the technical advantages, cost advantages and sales advantages of products, and the acquisition of these advantages lies in the technological innovation of enterprises. The process of technological innovation is a process in which new ideas of invention are transformed into new products and new technologies with commodity value through research, development and production driven by market demand and technological development. This process makes resources change from the original, scattered and non prominent aspects to the more economical, applicable and market-oriented aspects. Enterprise technological innovation includes technological innovation, technological innovation, marketing innovation and so on. Soft package enterprises take the road of scientific and technological innovation, not only can reduce their own operating costs, but also can reduce packaging costs for downstream customers. Technical innovation is a sharp tool to reduce costs. For example, a company developed a high-temperature cooking PE film to replace the expensive CPP film. At the same time, it also reduced the packaging cost for downstream customers such as meat products manufacturers, so as to achieve success. In view of the phenomenon that the liquid packaging bag is easy to be damaged, a certain proportion of EVA and MPE are added when blowing PE film, so as to improve the puncture resistance and heat sealing strength of the packaging bag, reduce the damage rate of the packaging bag in the process of transportation and sales, and reduce the marketing cost for downstream customers. In order to meet the requirements of anti ultraviolet drugs, anti ultraviolet soft packaging materials were developed to replace the expensive glass bottle packaging. Flexible packaging enterprises should also pay attention to marketing innovation. For example, a company and a functional plastic particle production enterprise jointly developed a variety of multi-functional anti-static polyolefin particles, which have a wide range of melting temperature and melt flow rate (MFR), good plasticization, good heat sealing and mechanical properties, and can be used for extrusion compounding, film blowing and other processes. The anti-static flexible plastic packaging material made by it provides effective protection for the expensive microelectronic products, and is favored by the electronic industry. It improves the added value of the product and increases the profit margin. It is a successful model. Strategic cooperation with downstream customers should focus on marketing innovation. For example, flexible packaging enterprises designed brand marks and anti-counterfeiting marks for the packaging of an international famous brand, and applied for patent protection, which not only makes it easy to lock in the target consumer groups, but also makes it difficult for peers to imitate. It reduces marketing costs and anti-counterfeiting costs for downstream customers. The above cases show that technological innovation is an important support for enterprise cost management. Without technological innovation, cost management is like water without source and tree without root.
Dongguan Beite packaging materials Co., Ltd. - located in Dongguan City, the world's manufacturing city, is a subsidiary of Beite packaging (China) Co., Ltd., with a plant area of 6000 square meters. It is a flexible packaging enterprise integrating R & D, production and sales. It has a complete set of domestic advanced production equipment, a scientific and humanized management system and a group of experienced technical personnel For backing, to provide customers with quality products and first-class service.
The company produces composite bags, roll film, fruit bags, aluminum foil bags, suction mouth bags, self-supporting bags, zipper bags, anti-static bags, special-shaped bags, etc., which are suitable for the internal and external packaging of food, daily chemicals, electronics, toys, medicine, cosmetics, industrial products and other industries.