Dongguan Beite pays more attention to the "people" factor in the sales and packaging of suction bags
Dongguan Beite pays more attention to the "people" factor in the sales and packaging of suction bags
Due to the needs of product sales, sales packaging pays more attention to the "people" factor, first of all, emphasizes the convenience of display, exhibition, carrying and use, and at the same time, it also pays attention to the different consumption habits and consumption psychology of consumers. For example, when the "return to nature" fashion prevails in Europe, the raw materials of commodity packaging use natural raw materials, which makes the color and composition of packaging tend to be natural; secondly, it pays attention to the health and safety of consumers. For example, if food packaging is required to strictly meet the hygienic standards, the "one-time packaging with the same amount" is adopted to ensure the health and safety of drug use; in order to extend the degree and time of food preservation, "aseptic packaging" and "air exchange packaging" have been actively developed; third, food packaging tends to be standardized. In order to adapt to the modernization of sales technology and the development of new retail enterprises such as supermarkets and self-service shops, the standardization of packaging has become an important feature of the development of food packaging. Packaging standardization includes packaging material standardization, packaging technology standardization, packaging test standardization, packaging strength and specification standardization, as well as suction bag packaging mark standardization, such as the promotion and implementation of bar code. International and domestic institutions have also been set up to implement packaging standardization, such as the international organization for standardization and China's National Bureau of technical supervision. Fourth, the role of packaging and design as a brand tool has been strengthened. Due to the increasingly important role of food brands in sales, especially the development of self-service sales such as supermarkets, brands have an impact on consumers' purchasing behavior that is hard to underestimate. As the carrier of food information, sales packaging has the function of transmitting product information and promoting products, which makes product packaging and decoration design visually impact customers and attract customers Line of sight, deepen brand impression, improve customers' purchase desire and other aspects, had an unprecedented impact. As a result, new packaging design strategies, such as matching packaging, series packaging, supplementary packaging, transparent packaging, etc., have emerged.
Bag knowledge: how to detect the appearance of bags?
Visual inspection of appearance includes the inspection of flatness and transparency of the composite bag. It is mainly used to detect whether there are obvious scratches and pinholes in the performance of composite bags, and whether there is pollution at the sealing position. The methods of appearance inspection are as follows:
① Inspection of "bag surface drawing". The composite bag is placed in the center of the hand and gently shakes at the 40W fluorescent lamp. Through the reflected light on the surface of the composite bag, it can be clearly found whether there are scratches or traces on the surface of the composite bag, which is often referred to as "bag surface drawing". The wire drawing phenomenon is mostly caused by the unclean traction guide roller of bag making machine, so it must be ensured that the guide roller is clean. In addition, if the guide roller does not rotate, the wire drawing fault will also occur.
② Check the flatness of the composite bag. If the composite bag is placed on a flat table, if the surface of the composite bag is bent, warped outwards or inward, the flatness of the composite bag is poor. On the contrary, it indicates that the flatness is good, and the reasons for poor flatness are as follows: the temperature of bag making is too high to damage the stress and stiffness of the inner layer of the composite bag; the structural composition is unreasonable; the thickness of the material itself is uneven.
③ Transparency check. The transparency of some products is particularly important because there is no pattern in a large area. The inspection method for the transparency of suction bag is: take a finished bag and observe through the indoor indirect light source. If there are "pockmarks", "rings" and "fog" in the blank, the transparency is poor, otherwise, it indicates good transparency. www.dgbpk.com/
Dongguan Beite packaging materials Co., Ltd
Dongguan special bag, plastic bag, plastic bag, plastic bag